Our Story

Emma Levine Kids & Baby is a collection of uniquely designed children's clothing which aim to offer beautifully wearable and fashion-forward designer pieces without the heavy price tag typically associated with a designer brand. Catering to a definite gap in the market we aim to deliver the fairest prices we can without compromising on quality or detail.


Our product is an exciting mix of fun and feminine with a vintage twist and whimsical styling. It comprises of completely original prints, intricate detailing, luxury fabrics and a clever use of trims. Within the collection you can choose from pretty summer dresses, occasionwear, funky graphic t-shirts and unique pieces which would make perfect gifts.    


The label, created by Emma Levine and Gabrielle Lee, launched with Spring/ Summer 2011 and runs from 0-9 years, specifically for Girls and Baby Girls. We are excited to announce we will be introducing Boys and Baby Boys ranges later this year for Autumn/ Winter 2012.

Retail prices range from £15 - £70.


The team behind the range have years of experience in childrenswear between them. Emma Levine most recently designed for the dynamic childrenswear collections at French Connection whilst Gabrielle Lee, lately a buyer for the European baby range at Gap, has amassed considerable knowledge of the category and most crucially what works. 


Manufacturing is based in Indonesia and the range includes hand woven and organic fabrics using natural dye methods where possible. As a fashion business we are aware of fair trading and we work closely with the factories there to ensure we offer the fairest prices for our product. We are also aware of the high levels of wastage in this industry and have plans to prevent wastage where possible. We will expand on this soon. Fair trading and being ethical is something we are passionate about and we are working to make our business the best it can be in this area.